Local SEO: The Complete Guide

Local SEO is the practice of making a business visible in geographically-qualified search — the map pack, “near me” queries, and location-specific results. It covers the Google Business Profile, NAP consistency, local citations, reviews, and the proximity, relevance, and prominence signals that decide local rank.

All 22 terms in Local SEO

Google Business Profile (GBP)

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Local Citation

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Local Pack

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Local SEO

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NAP Consistency

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GBP Category

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Local Landing Page

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LocalBusiness Schema

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Map Pack

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Multi-Location SEO

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Near Me Search

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Proximity (Local Ranking Factor)

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Review Schema

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Review Signal

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Service Area Business

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Duplicate Listing

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GBP Post

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Geo-Modifier

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Local Link Building

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Local Rank Tracking

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Local Search Intent

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Store Locator

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Rank & Cash — the weekly SEO breakdown

One practical teardown a week on ranking in search and getting cited by AI. No fluff.